AI Content Podcast
AI Content Podcast by the Product team behind HubSpot
All Episodes
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Neura Health, Elizabeth Burstein (CEO & Co-Founder): Lessons in Building and Funding
<p>Elizabeth (Liz) Burstein, CEO and Co-Founder of Neura Health, joins Kellogg MBA student Ashley Lemon to discuss how Neura is transforming neurological care + Liz's entrepreneurial experience and plan for continued success in an evolving digital health landscape.</p><p><strong></strong><a href="https://www.linkedin.com/company/kellogg-healthcare-club/posts/?feedView=all" target="_blank" rel="ugc noopener noreferrer"><strong>LinkedIn</strong></a><strong></strong></p><p>Timestamps:</p><p>(<strong>00:36</strong>) Intro to Neura Health and Liz's founding journey</p><p>(<strong>4:51</strong>) Business model: membership and reimbursement</p><p>(<strong>7:25</strong>) Responding to customer feedback as a product-first team</p><p>(<strong>8:55</strong>) Value proposition for patients and plans</p><p>(<strong>11:46</strong>) Standing out amongst the "hype" in digital health VC</p><p>(<strong>14:24</strong>) Investor expectations for AI</p><p>(<strong>17:06</strong>) Fundraising and smart growth</p><p>(<strong>20:31</strong>) Challenges and rewards of founding</p><p>(<strong>21:49</strong>) Leading and decision-making guided by core values</p><p>Visit our podcast page for more episodes on trends and innovation in healthcare and follow our socials so you never miss an update. </p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://angupta.substack.com?utm_medium=podcast&utm_campaign=CTA_1">angupta.substack.com</a>
PursueCare, Nick Mercadante (Founder, CEO): PursueCare Brings Addiction Treatment Home
<p>Nick Mercadante, JD, CEO & Founder of PursueCare, joins Kellogg MBA student Ryan Walsh to discuss how PursueCare is providing compassionate, evidence-based treatment to individuals battling substance use disorder (SUD).</p><p>Visit our podcast page for more episodes on trends and innovation in healthcare and follow our socials so you never miss an update. </p><p><a href="https://www.linkedin.com/company/kellogg-healthcare-club/posts/?feedView=all" target="_blank" rel="ugc noopener noreferrer">LinkedIn</a> </p><p>Timestamps: </p><p>(0:58) - Meet Nick Mercadante</p><p>(6:46) - PursueCare, a virtual addiction care platform</p><p>(13:26) - Regulatory context for addiction telemedicine</p><p>(17:23) - RESET and RESET-O, prescription digital therapeutics for substance abuse and opioid abuse disorder</p><p>(23:40) - PursueCare reimbursement model</p><p>(31:15) - Outcomes and contingency management</p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://angupta.substack.com?utm_medium=podcast&utm_campaign=CTA_1">angupta.substack.com</a>
Rock Health, Adriana Krasniansky (Head of Partnerships): 2025 Healthcare Predictions
<p>In this episode, Adriana Krasniansky, Head of Research at Rock Health, sits down with <a href="https://www.linkedin.com/in/joy-basinger-561827108/" target="_blank" rel="noopener noreferer">Joy Basinger</a> and <a href="https://www.linkedin.com/in/irina-ahmad-016804a7/" target="_blank" rel="noopener noreferer">Irina Ahmad</a> to discuss 3 healthcare predictions for 2025:</p><ol> <li>Artificial Intelligence: In 2025, AI adoption will accelerate on the provider side as health systems transition from pilots to enterprise level partnerships. Clinical documentation AI will become commoditized, while opportunities for AI solutions to differentiate will be in diagnostics, treatment, and monitoring of disease.</li> <li>Women’s Health: Per Rock Health year-end review, reproductive and maternal health jumped 7 places among top funded clinical indications. In 2025, funding and traction in women’s health will extend beyond historically well-funded indications such as maternity, menopause, and fertility, to include more expansive use-cases across the lifecycle.</li> <li>Big Tech & Wearables: In 2025, big tech firms will make another push into healthcare, this time with wearables. Companies such as WHOOP, Oura, and Apple are already actively designing and launching wearable health products, aiming to expand their role in clinical care, chronic disease management, and monitoring.</li></ol><p><br/></p><p>Read more of Adriana’s work at Rock Health, including "<a href="https://rockhealth.com/insights/2024-year-end-market-overview-davids-and-goliaths/">2024 Year-End Review"</a> and “<a href="https://rockhealth.com/insights/healthcare-innovation-at-the-turn-of-2025-plotting-hot-topics-along-our-innovation-maturity-curve/">Healthcare Innovation at the turn of 2025</a>”.</p><p><br/></p><p>Visit our podcast page for more episodes on trends and innovation in healthcare and follow our socials so you never miss an update. </p><p><br/></p><p><a href="https://www.linkedin.com/company/kellogg-healthcare-club/posts/?feedView=all" target="_blank" rel="noopener noreferer">Linkedin</a></p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit <a href="https://angupta.substack.com?utm_medium=podcast&utm_campaign=CTA_1">angupta.substack.com</a>